Your Cart

Home

About us

We’ve always believed technology should feel invisible—powerful enough to transform your experience, yet simple enough to disappear into your life.

When we looked at the modern car, we saw an opportunity. An opportunity to take the magic of the iPhone—your music, your messages, your maps, your world—and bring it into your drive. Seamlessly. Safely. Intuitively.

Our Story

Wireless CarPlay. Just Get In and Go

No more fumbling for your phone. No more distractions. Just you, your car, and a direct line to what matters—your contacts, your playlists, your routes—presented with the elegance and intelligence you expect from Apple.

Smart Connection. Effortless Control

CarPlay was built around one idea: Your iPhone, now made for the road. We worked with the world’s top automakers to integrate it deeply into your car’s systems, so it feels like it was always meant to be there. And with Siri, you don’t even have to take your hands off the wheel to stay in control.

No Cables. No Hassle. Just Drive.

Over time, we’ve made it even better—supporting wireless connections, personalized dashboards, and smarter integrations with the car itself. The experience continues to evolve, just like your iPhone.

Because when the drive fades into the background, life comes forward.

 

Cut the Cord. Drive Connected